23/10/2009

Glasgow 2014 selects Dog Digital

DOG DIGITAL PRESS RELEASE

Glasgow 2014, the Organising Committee (OC) for the 20th Commonwealth Games to be held in Glasgow between 23rd July and 3rd August 2014, has appointed digital communications specialists Dog Digital, to develop a new website and digital communications platform.

The site will be designed to reflect the new Glasgow 2014 brand identity, currently in development, and will introduce site functionality in line with the OCs planned objectives during the preparation and build-up phases of the Games.

Dog Digital came out on top after a competitive pitch process and are naturally delighted to be working with the OC. "Glasgow 2014 is the largest and most high profile sporting event for the City of Glasgow and Scotland in the next five years and we are thrilled with the OCs decision to appoint Dog Digital to develop this site and for the opportunity to join the Glasgow 2014 team" said David Hamilton, Client Services Director for Dog Digital.

"Dog Digital responded with a consistently high quality and detailed proposal, which left the OC in no doubt that they are our ideal partner agency". added John Donnelly, Director of Marketing and Sponsorship for Glasgow 2014. "The web is a critical element of our communications plan for the Games and we look forward to working with Dog Digital to help the OC deliver a world class Games for the city in 2014."



Note to Editor Established in 1996 and based in Glasgow, Dog Digital is an independently owned digital communications agency, specialising in web development, online advertising and search marketing. Included in their extensive client list are Adobe Europe, DF Concerts, learndirect scotland for business, The National Theatre of Scotland, ScottishPower, NHS24, Scottish Premier League (SPL), Scottish Widows Investment Partnership, Scottish Enterprise, Standard Life Investments, The University of Edinburgh and VisitScotland. The Glasgow 2014 Commonwealth Games will be the biggest multi-sports event that Scotland has ever hosted, bringing 6,500 athletes and officials from 71 countries to the city to compete in 17 different sports in 17 venues over 11 days between 23rd July and 3rd August 2014. With a budget of 373 million (at April 2007 prices) including public investment of 298m the Commonwealth Games are expected to bring significant sporting, economic and social benefits to Glasgow and Scotland. The budget for revenues raised through sponsorship, merchandising, ticket sales and the sale of broadcast rights for the Games is 75 million. Sponsorship accounts for 23.5 million of this target. Responsibilities of Glasgow 2014 Ltd. include delivering the sports programme, monitoring the development of new and improved infrastructure, ensuring all venues are Games-ready, recruiting and training the 15,000 volunteers needed for the Games, transport, security, catering and the staging of ceremonies.